Cash Cows Fight Back

A cartoon raised fist on a yellow and red background.

We are a group of students concerned with the quality (and access thereto) of our education. We campaign for free and accessible education, a universal basic human right according to the UN Declaration on Human Rights. We have four fights as outlined in the Liberate KCL manifesto: Demarketise, Diversify, Decolonise & Democratise. These are set out in detail, are well-established on campus as the core tenets of our group, and, along with our group, have a huge mandate from students to act upon.


Demarketise - stop using us as cash cows and underfunding our education.

  • Restructure the business model of KCL into one that doesn’t seek to profit from students.
  • Demand fair conditions for student learning.
  • Support students struggling with the cost-of-living crisis.
  • Increase the hourly pay rate for Student Teaching Assistants in line with inflation.
  • Reverse superfluous spending and re-direct it to fair learning conditions and essential services in KCL.


Diversify - end gender, race, and disability student attainment gaps.

  • A tangible action plan on improving accessibility of all four campuses, taking into account mobility access, rest places for those with chronic conditions, remote learning capabilities and capacities.
  • A review of hiring patterns, to establish whether King’s College London is actively taking progress to hire diverse voices into university positions so that students can be taught by a staff body which is representative of them.
  • Management to invest more money into university support services for marginalised groups e.g. Black students, students of colour, international students, disabled students, LGBT+ and Trans students.
  • Review Equality, Diversity and Inclusion related policies at King’s to maximise safety, rights and access for students from disadvantaged and underrepresented backgrounds.


Campaign Development

For this to become a Union Campaign it will need to get 50 petition signatures from students.

Campaign Lead

  • Olivia Campbell-Cavendish

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